As with many businesses this year, Covid, as unsettling as it has been, has given us some time & opportunity to improve and (hopefully!) emerge stronger than before.
Prior to the pandemic we’d been working with our highly valued business coach and mentor, Robin Th’ng on defining our values and vision, although we were growing increasingly aware that we hadn’t updated our messaging or website in over 4 years. Over that time we’ve scaled up the services we offer; the complexity and scope of projects we win, the sectors we serve, and our team. We have therefore focused and spent the time we needed to reflect more widely and refresh.
During this period of time, we have been able to identify and document our core business fundamentals – our ‘Vision’ focusing on what we want to achieve through our work:
“to lead with purpose, balancing design with cost”
and our ‘Values’ which are most pertinent to our project/client approach and ethics:
“Professional, Motivated, Innovative & Collaborative”
Vision and values fully realised, we turned our focus to our website. We’d no reason to change the design aesthetic which was still authentic and fresh, we simply needed to update the content to better represent our business as it stands. We commissioned Craig Sanders to capture imagery of our office environment, high-spec technology and the team to feature on our planned new and extended webpages.
Our design and digital partner seesaw has built both new and revised webpages, incorporating a stunning background video of our recently completed Lagg Distillery project in Arran. The video, filmed and produced by Make Shorty Productions, has been embedded within the header section of our homepage and we hope it offers immediate insight into our capability and experience to deliver at scale and achieve exceptional results for our clients.
We’re delighted we used this opportunity to take stock of our team’s achievements over these past few years and redress our brand messaging and website.
Let us know what you think. Onwards and upwards 🙂